[DiaryPoint | By Eom Ju-yong] Twosome Place will launch its new Cream Top Strawberry Chocolate Cake at stores nationwide on Nov. 13. Twosome Heart members who preorder through the app by Nov. 18 can receive a 20% discount coupon while supplies last. Orders can be picked up on any date from Dec. 1 through 31. The coffee chain said the launch will kick off its winter campaign, “TwoDay Is Holiday.”
The new cake builds on the chain’s Strawberry Chocolate Fresh Cream Cake, adding vanilla bean mascarpone cream. Its layers pair a chocolate sponge made with black cocoa powder with dark ganache cream and Valrhona chocolate crunch balls. Twosome Place says the added crunch balls give the cake more texture and create a combination reminiscent of rich chocolate cake served with vanilla ice cream.
Coupons are available on the event page in the Twosome Heart app. According to the company’s announcement, distribution began at 10 a.m. on Nov. 11 and may end early once the limited supply runs out. After claiming a coupon, customers must place their order through the event page by 11:59 p.m. on Nov. 18. The company’s press release describes the preorder window as an eight-day event running Nov. 11–18, with pickup dates available throughout December.
Each coupon applies to one Cream Top Strawberry Chocolate Cake and cannot be combined with other coupons or partner-card discounts. Preorders are available only at participating stores, and a location may stop taking orders once its allocation is gone. Orders cannot be canceled or changed after confirmation; customers also cannot change the selected pickup store or date. Twosome Heart’s event notice says orders must be collected at the chosen store between Dec. 1 and 31.
The cake goes on sale officially Nov. 13, though availability may vary by store. Twosome Place also plans to release an ad featuring Wonhee of ILLIT on launch day. ILLIT is a five-member group under Belift Lab; the agency’s official profile lists March 25, 2024, as the group’s debut date.
The original Strawberry Chocolate Fresh Cream Cake debuted in February 2014. In December 2023, Twosome Place announced that sales had topped 10 million cakes in roughly a decade. The company said buyers at the time were 38% in their 30s, 36% in their 20s and 24% in their 40s.
“Like Strawberry Chocolate Fresh Cream Cake, we expect the new Chocolate Fresh Cream Cake to be a welcome gift that makes this winter feel even more special,” Twosome Place said in a press release. Cream Top Strawberry Chocolate Cake will be sold at stores nationwide starting Nov. 13, with availability varying by location.